T6.EP5/ Chatting with Silvia Pérez Bou about truths, lies and myths about sustainability

From our chat with Silvia Pérez Bou, professor at ISEM Fashion Business School and the School of Architecture at the University of Navarra, we are left with something that we will follow to the letter when we lose focus a little: it is not as important to fight to achieve objectives that are not in our hands today, as it is to transparently tell what we do to improve our production processes and what makes us feel proud.

Silvia is specialized in sustainability and circular design issues and our
The interview with her was almost a master class. Although it seems that we are all familiar with this topic and can speak with authority on it, the reality is that we still have a lot to learn and go into more depth.

We leave you with a new chapter that aims to have a more precise vision of what the concept of circularity really is, what efforts it entails and where it is going.